There are different levels to change set SEO and Meta Tags for your public website:
Modify Browser Title (Meta Title) for Your Club's Website
Overall website configuration
More info about SEO
To modify the Browser Title (Meta Title)
Click "Settings".
Click "SEO & Meta Tags" if not already selected, then under "Meta Title" replace the existing text with the text you would like to display in the browser title.
Click the "Save Changes" button at the bottom. The new text will show in the browser tab.
To change the SEO & Meta Tags in your OVERALL public website
Click "Settings".
Under "Website Configuration", click "SEO & Meta Tags". Make sure you are clicking on the item under "Website Configuration", the SEO & Meta Tag button under the "This Subpage Setting" menu will only change the configurations for a specific page.
Note: To make SEO & Meta Tag changes to a specific webpage, in the website menu, go to the page that you would like to update. Over in the left menu click "Settings". The webpage should be highlighted in blue in the 3rd menu from the left. Under "This subpage settings" click SEO & Meta Tags. From this step on, the steps to update the overall SEO & Meta Tag data and individual website pages is the same.In the "Meta Title" textbox change the text to your club name.
In the "Meta Description" textbox, change the text to a short description of your club. This will appear as a subtitle in service engine results.
Add in Meta Keywords - Meta keywords provides information about the content of the webpage to search engines and other web crawlers. Meta keywords are used to specify relevant keywords or phrases that are related to the content of the webpage. Search engines tend to give less weight to meta keywords. However, some search engines may still ue meta keywords as a signal and can provide additional context about the content of a webpage. You should use them judiciously and accurately to reflect the content of your webpage.
Scroll down to "The Open Graph Image" - If you choose, you can add an image so that when a search engine produces your webpage in a result, your logo or a chosen image shows - this is just one more way to provide branding and recognition.
As you scroll down, you'll see "Website Statistics". The website builder includes some nice statistic and analytic tools that you can use and explore - but that's for another article.
Click "Save changes".
Note: After you make changes to SEO, it can take days to months for the updates to be reflected in the search engines. The delay is something that happens with the search engines.
Some more information about SEO:
SEO (Search Engine Optimization) is the process of optimizing your website to improve its visibility and ranking on search engine results pages (SERPs). This involves various techniques such as keyword research, content optimization, and link building, all aimed at making your website more relevant and authoritative in the eyes of search engines like Google.
Meta tags are snippets of text that describe the content of a webpage. They are included in the HTML code of a webpage but are not visible on the actual page itself. Meta tags provide information about a webpage to search engines and other web crawlers. Common types of meta tags include meta titles, meta descriptions, and meta keywords.
SEO and meta tags are important for a service club website because they help improve its online visibility and attract more visitors. By optimizing your website for search engines, you increase the chances of your website appearing higher in search results when people search for relevant keywords related to your club or its activities. Meta tags, in particular, help search engines understand the content of your webpages better, which can lead to more accurate indexing and higher rankings. Overall, effective SEO and meta tag usage can drive more organic traffic to your website, helping you reach a larger audience and achieve your club's goals more effectively.